The investigation by the Commission revealed that these companies limited their retailers' freedom to establish their own prices for products created and marketed by Gucci, Chloé, and Loewe. "Such anti-competitive conduct drives up prices and restricts consumer options," the statement highlighted.
The three fashion companies specifically interfered with the commercial strategies of their retailers by placing restrictions on them, including mandates to adhere to suggested retail prices, maximum discount levels, and designated sales periods, as stated by the EC.
The release stated that the anticompetitive actions of Gucci, Chloé, and Loewe undermined the retailers’ pricing autonomy and diminished competition among them. Simultaneously, the fashion firms aimed to safeguard their own sales from rivalry posed by the retailers, it mentioned.
The infringements spanned the entire European Economic Area. These activities ended for all three companies in April 2023, when the European Commission carried out unannounced inspections at their locations. The European Commission indicated that Gucci, Chloé, and Loewe operated separately from one another.
source: ft.com
The three fashion companies specifically interfered with the commercial strategies of their retailers by placing restrictions on them, including mandates to adhere to suggested retail prices, maximum discount levels, and designated sales periods, as stated by the EC.
The release stated that the anticompetitive actions of Gucci, Chloé, and Loewe undermined the retailers’ pricing autonomy and diminished competition among them. Simultaneously, the fashion firms aimed to safeguard their own sales from rivalry posed by the retailers, it mentioned.
The infringements spanned the entire European Economic Area. These activities ended for all three companies in April 2023, when the European Commission carried out unannounced inspections at their locations. The European Commission indicated that Gucci, Chloé, and Loewe operated separately from one another.
source: ft.com