The Strategist

Nine future technological trends



10/09/2018 - 15:38



Analysts at CCS Insight presented a forecast of technology development in the next few years. What will be in the focus of attention of technology giants and consumers?



pixabay
pixabay
Netflix theater 

By 2022, Netflix streaming platform will open a branded movie theater, which will solve the problem of nominating their films for the Oscar (according to the academy’s rules, the film must be shown in cinemas at least during a week). Experts assume that Netflix will implement the idea through a takeover or by entering into partnership with one of the existing theater chains. The deal will allow the company to promote its original TV shows and films among new audience and increase loyalty of its subscribers by offering them invitations to special shows. Analysts at CCS Insight believe that Amazon may follow this example, since its division Amazon Studios also produces TV series and motion pictures.

Foldable phones

Foldable phones will not be popular among ordinary users until 2022 because of the high prices and limited number of markets. Recall that at the end of this year and the beginning of next year, at least two companies (Huawei and Samsung) intend to introduce foldable smartphones with a flexible screen.

Amazon

Amazon may acquire a large retail chain in Europe. Experts believe that last year's deal for purchase of Whole Foods supermarket chain was only an appetizer for the company. Amazon may be interested in retail chains operating within only one country (for example, Morrisons in Britain), as well as in international chains (like the German Lidl). Moreover, the large purchase can be made until 2019.

Chinese Alibaba has similar thoughts. The Internet giant will begin expansion beyond China, primarily to India. At the same time, the company's bid will be made on a hybrid type of supermarket, which includes online and offline trading. Most likely, the plans may be implemented through a takeover or partnership agreement with a local Indian chain by the end of 2020.

Behavioral biometrics

Behavioral biometrics will replace passwords, as well as identification by fingerprints, face, or iris. This technology, which is based on studying user habits (peculiarities of typing or talking) will solve the problem of security of sensitive data such as medical results and financial transactions that are currently stored or performed using phones.

5G

Introduction of the fifth generation of communications (5G) will become one of the main challenges for mobile operators and manufacturers of telecommunications equipment in 2019-2020. According to analysts, companies and the technology itself may not meet expectations of consumers due to poor signal coverage and an unstable connection. Experts advise to pay attention to the issues of security connections when deploying 5G networks.

Ban on self-driving cars

In 2019, at least three countries will ban or significantly restrict the use of self-driving or partially autonomous vehicles. The prerequisites for such a forecast lie in the fears of inability to ensure traffic safety. For example, several serious incidents have already led to restrictions. For example, authorities banned Uber from testing unmanned vehicles in March after the fatal accident in Arizona. In order to avoid restrictions, experts advise to pay increased attention to security systems when developing autonomous vehicles.

New kind of lobby

Lobbyism will reach a completely different level - top managers of Internet giants can get involved in politics and even run for public office. According to experts, candidates with a technical background will try to become part of the political establishment under the pretext of helping governments and regulators in implementation of artificial intelligence technologies.

Machine learning

In 2019, large companies in the non-technology sector will launch their own machine learning laboratories. One of the most obvious candidates is Morgan Stanley (finance) and Pearson (publishing business), which have already hired heads of departments for the study of artificial intelligence. Collaboration with universities will also increase.

Anti-doping passports

Digital anti-doping passports can be introduced at the Olympics in Paris in 2024. The collected data with the results of tests, speeches, blood tests and heartbeat will be processed using artificial intelligence in an attempt to identify violators of anti-doping rules.

source: ccsinsight.com