The Strategist

Macy's, Bloomingdale's to stop selling real fur clothes

10/23/2019 - 06:50

American retailer Macy's Inc. announced that it would completely abandon the sale of natural fur products by the end of fiscal year 2020.

Mike Mozart
Mike Mozart
This decision will affect both Macy's and Bloomingdale's stores and the company's discount chains, according to the press release. At the same time, Macy's will close all of its fur stores and salons.

"Over the past two years, we have been closely following trends among consumers and brands, listening to our customers and exploring alternatives to fur," said Macy's CEO Jeff Gennette, adding that the company representatives discussed this issue with the United States Animal Welfare Society and other non-governmental organizations.

According to Gennette, the company will continue to provide customers with “high-quality fashionable faux fur alternative products.”

Natural fur products are no longer sold in Macy's own brands.

Traditionally, Macy's fiscal year ends in early February.