The Strategist
Management & Strategy

How to become a charismatic leader - 05/17/2019

One of the features of a charismatic leader is the ability to speak in public. Successful speech is a speech with energy, passion, attractive enthusiasm. Comparisons, metaphors, stories that appeal to the emotions of the audience make it powerful and memorable. During the study, charismatic leaders demonstrated inspiration, passion as well as energetic appeal to the audience throughout the...

10 tips to make your presentations better - 05/10/2019

It’s not a secret that quality of the presentation directly affects how your idea or your product is received by the audience. And if you have to speak to people, it is better to prepare. Below you will find some short and useful tips on how to create a truly memorable presentation. 1. Let people know why they need to see your presentation. Clearly outline the purpose of the presentation before...

36 traditional Chinese stratagems adapted to “corporate warriors” - 05/09/2019

“The art of war is like water which flows clear of heights and fills the hollows”! So what else Master Sun Tzu? How can one translate your metaphorical phrasing into practical fruitful advice for Westerners? Though it was written 25 centuries ago, your master-piece The Art of War is currently the most read and used world-wide by strategists whatever fields they belong to.   Its main...

Buffet invests in Amazon - 05/06/2019

Berkshire Hathaway Inc., the investment company of American billionaire Warren Buffett, acquired a stake in online retailer Amazon.com Inc., said Buffett in an interview with CNBC. He noted that it was not he who made the investment decision, but one of Berkshire’s portfolio managers, odd Combs and Ted Weschler. “I was an idiot for not buying Amazon shares,” he said. Berkshire will publish...

It's business, not war: How to stay calm at work - 05/03/2019

Business is not only a dream come true, but also a source of stress. You have to achieve goals, fulfill plans, fight for personnel, conquer the world. Nervousness and stress is transmitted from management to employees, from colleague to colleague, and then to clients. Is it possible to live in a different way? 1. The company is not a family Many companies like to say that their team is like one...

Here's how head of Xiaomi lost ¥ 1 bln - 05/01/2019

In 2013, Lei Jun argued had a bet with Head of China's largest air conditioner manufacturer that five years later his company's revenue would exceed Gree Electric's revenues. Now it seems that he lost the bet. Lei Jun, Founder and CEO of smartphone maker Xiaomi, lost a bet worth 1 billion yuan ($ 148.4 million) to Dong Mingzhu, Head of China's largest manufacturer of air conditioners Gree...

Meta Leadership Primer: Negative S.E.O - 04/30/2019

SEO, or Search Engine Marketing, is one of the many different marketing techniques that you can use to get more visitors to your website, boosting your sales, increasing your email list subscribers, and others. In order to do this, you want to make sure that you only use white hat SEO techniques. This simply means that you are complying with Google and other search engine guidelines.  ...

Success factor for any business - 04/26/2019

Success of a businessman or a startup founder depends on one factor. In addition, all our success, career, education, as well as personal life and financial well-being, are directly subordinated to this factor. It all depends on how well our brain is developed. Brain training To succeed in business, a person needs to be able to act in any conditions, make the right decisions and competently...

Kraft Heinz to get new CEO - 04/23/2019

Heinz, the ketchup producer, is going to get a new CEO. The company has still not recovered from the February collapse of quotations that forced Buffett to admit that he overpaid for Kraft during its merger with Heinz. Kraft Heinz CEO Bernardo Hees will leave the position in June, the company said in a statement. The new CEO will be Miguel Patrício. He has been working for about 20 years at...

The Attention Economy pt.I - 04/22/2019

In today’s business world and owing to the endless array of information available on the internet, it is has become very difficult to win and keep the attention of anyone especially if you have an offer that will require them to let off their money. The world economy is built on scarcity, and so is the attention economy where the attention of customers is an extremely scarce commodity to brand...
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