Marketing expert Eddie Yoon has identified the segment of super consumers in the crowd of users. They are distinguished by their attitude. Super consumers are incredibly enthusiastic and interested, and perhaps even slightly obsessed with a certain category of goods. Someone knows everything about sneakers and keeps dozens of pairs. Others - sports fans - wear T-shirts with numbers of players of...

Daily, weekly and monthly adherence to the plan increases efficiency. Who will be the first to leave the grocery store - the one who has a detailed list of products sorted according to departments, or one who simply wanders from the rack to the rack without any plan? A plan makes each step easier; you can spend your energy on the task itself, instead of figuring out what to do next. Even those...

91-year-old Ingvar Kamprad, the founder of the world's largest network for the sale of furniture and household goods, IKEA, died on Saturday after a short illness. As reported on the IKEA website, one of the greatest entrepreneurs of the 20th century Ingvar Feodor Kamprad peacefully died at home in Småland in the south of Sweden at the age of 91 after a short illness. His family and friends were...

We are used to be proud of our knowledge, skills and experience – those are qualities with which we diligently fill ourselves during all our life. No one writes in his CV: "I will bring ignorance to the team", "I have an empty mindset", "I prefer to listen to pauses". Companies do not say: "We are proud of our holes in customer service." Emptiness and ignorance are what we avoid. But what if...

So it goes like this in January: the important projects of the last year have been completed, the goals have been set, it's time to move forward, but ... where to start? And we spend the first month of the year getting back on track and wasting time. This is one of the forms of procrastination. Perhaps the most painful one, because you are actually motivated to do the work, but do not know what...

Cashless challenge is one of the first formalized moves by a private business since the beginning of the cashless slide which started at the end of last century, when consumers started leaving cash aside and paying with plastic instead. Since those early days, many new means of payment have arrived...

A record high price-earnings ratio, which we see today in the market, makes investors look narrowly at cheap securities. This is not meaningless, but keep in mind that there are "value traps" in the market. Some stocks seem cheap at first glance, but their true value may be different. The cost style of investing has lagged behind in recent years. Although it is supported by people who are...

People want to see results of their work. Most of them tend to constantly improve their skills, and getting feedback is a great way to achieve this goal. Let's figure out what results will bring this approach and how to ask for feedback. Motivating effect of feedback  The New York Times published an amazing article on the influence of feedback on physical performance. The described...

According to a list prepared by order of the UK government, 22% of UK companies are dissatisfied with the policies of their leadership. The list includes companies, more than 20% of shareholders of which opposed the increase in salaries of top managers or re-election of the board of directors. Among them are firms such as Burberry, Sky, WPP, HSBC. On Tuesday, The Investment Association, an...