Apple tops BrandZ’s most valuable global brands for the 4th year in a row

According to the annual BrandZ Top 100 Most Valuable Global Brands report, Apple has ranked first in the BrandZ Top 100 Most Valuable Global Brands 2025 list for the fourth consecutive year.

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Apple tops BrandZ’s most valuable global brands for the 4th year in a row © The Strategist

The company’s worth has increased by 28% over the year, reaching $1.3 trillion.

Subsequently, similar to last year, there is Google (part of Alphabet Inc.), which saw a 25% rise (to $944.1 billion), Microsoft Corp. – up by 24% (to $884.8 billion), and Amazon.com Inc. – experiencing a 50% growth (to $866.1 billion).

The Nvidia Corp. brand ranked fifth, with its value skyrocketing 2.5 times (reaching $509.4 billion). Next are Facebook and Instagram (both owned by Meta) with valuations of $300.7 billion and $229 billion, respectively. They moved McDonald’s Corp., which saw its value decrease by 0.4% (to $221 billion), to eighth position last year.

Oracle Corp. and Visa Inc. have also secured spots in the top ten most valuable brands globally, with their values increasing by 48% (to $215.35 billion) and 12.9% (to $213.35 billion), respectively.

source: ft.com

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