The Strategist
Management & Strategy

Easy sales secrets: From neuromarketing to comparison - 02/07/2020

Sales may seem simple to an uninitiated person. However, those who sell know that this is not so easy - and the best of them have their own professional secrets, about which we will tell now. Decision making: now! Immediacy can push a buyer to make a decision. The buyer’s autopilot is set to perceive the present, what is happening here and now. The consequences are not perceived by the senses...

Three powerful motivators for your sales - 01/31/2020

A manufacturer’s goal is to offer the buyer a solution to their problem with the help of the product. Gradually, we form a habit of acquiring certain goods, wearing a certain brand of clothing and eating in certain places. And the more such habits we have, the more “hooks” we have swallowed. No matter how we resist the ubiquitous advertising, it plays a key role in manipulating our motivation....

5 signs of toxic coworkers - 01/24/2020

Work can take everything from us not only because of work overload. Toxic colleagues are the main source of energy drains. Here are several signs of such people. Do you know someone who behaves like that? Even one of the points is a good reason to keep a distance with them. Control freaks As a rule, toxic employees try to control every step of their colleagues, to delve into all the little...

Samsung appoints new mobile chief - 01/20/2020

Samsung Electronics has announced appointment of a new head of the company's mobile division. The chair will be taken by 51-year-old Roh Tae-moon; he will become the youngest head of Samsung Mobile in the history of the corporation. Previously, Roh Tae-moon managed development of Samsung mobile devices, including being responsible for the flagship Galaxy smartphones. In addition, most of the...

How to get your priorities right - 01/17/2020

Each of us at least once had a lot of tasks and too little time to do them all. Choosing what is really important is not as easy as it may seem. Morning clarity The main thing to remember: if everything is a priority, it means that priority is nothing. Repeat this phrase before your day starts. Such a mantra will allow breaking through the many-voiced informational “noise” to what is really...

Three conditions for employee engagement - 01/10/2020

How are emotions, thoughts, and actions connected in the nervous system? When a reaction to a negative event engulfs us, it’s blinding. At this moment, we concentrate mainly on the source of pain. We cannot process information, think creatively and make the right decisions. Disappointment, anger and stress disconnect our part that is responsible for understanding and motivation. Intense negative...

Five unexpected traits of successful leaders - 12/27/2019

What is leadership? For some, it means creating a company that will change the world. Others identify it with the ability to make decisions in a large company that needs to adapt to change. Whatever your ambitious plans are, the key to success is not only skills, but also a way of thinking. Ahead of all To be a leader, you need to learn how to filter and analyze facts, feedback and even fears...

5 work strategies for hypersensitive people - 12/20/2019

Some of us experience emotions of a special depth, have increased empathy and feel existential anxiety. These are the qualities of hypersensitive people. These features cannot but affect life and work productivity. It can be difficult for an emotionally sensitive person to find a middle ground. If your “natural need” for tasks and stimulation deviates from the norm, others will surprise and even...

4 cases when you need mindfulness in the office - 12/13/2019

People spend increasingly more time and energy at work. Frequent stresses, competition, toxic colleagues (and so on and so forth) exhaust us. Awareness can help deal with this. Here are 4 cases when you should call it to the rescue. When you get a rebuke If you know that the upcoming meeting with the leader does not bode well, be mentally prepared. When you meet the boss face to face and...

Saxo Bank publishes Outrageous Predictions 2020 - 12/04/2019

When publishing its Outrageous Predictions, Saxo Bank emphasizes that this paper is not an official bank forecast for investors and other market participants. However, the bank does not exclude that “many investors may be mistaken in evaluating probability of occurrence of the above-mentioned events as negligible.” Saxo Bank does not exclude that the ECB could make a sharp turn and abandon the...
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